Strategy has expanded its Bitcoin treasury again, reinforcing its position as the world’s largest public corporate holder.
Strategy (formerly MicroStrategy) has increased its Bitcoin holdings to 709,715 BTC, making it the world’s largest public Bitcoin holder by a wide margin. The milestone followed a $2.13 billion purchase of 22,305 BTC, funded through equity and preferred stock offerings, according to a January 2026 SEC filing.
The company’s Bitcoin stash represents about 3.37% of Bitcoin’s fixed 21 million supply, acquired at a total cost of roughly $53.9 billion, with an average price near $75,979 per BTC. Despite reporting short-term unrealized losses due to Bitcoin’s volatility, Strategy chairman Michael Saylor has reiterated that the firm’s primary goal is long-term Bitcoin accumulation, not quarterly earnings performance.
Strategy pioneered the corporate Bitcoin treasury model in 2020, inspiring hundreds of companies to hold BTC as a hedge against inflation and currency risk. While the approach faces scrutiny over volatility, valuation, and regulation, it continues to reshape corporate treasury strategies globally.
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